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Super Bowl ads are so 20th century
We are in that two-week period leading up to the Super Bowl, one of the most over hyped events in sports, and with it we are getting previews and “leaks” of Super Bowl ads, but in a time when you can...
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Whatever you think you know about social is probably going to change
When it comes to social media, the times they are a changin’ and if young people are any indication, the future doesn’t look good for Facebook. Let’s start with a little context. Facebook has suddenly...
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If you’re not pleasing your mobile visitors, you’re losing them
When you engage with users on mobile devices, you have a limited period of time to keep their attention, and if you don’t please them, they’ll move onto to somebody that will. That was the message...
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We make technology so much harder than it has to be
Nothing’s wrong as far as I can see We make it harder than it has to be and I can’t tell you why ~Eagles, I can’t tell you why That song came to mind the other day when I was attending the one-day IBM...
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Infographic: B2B companies benefit from social media too
As a mid-size business with a B2B focus, you might think you don’t need to be on social media. Since you’re not dealing with consumers, you might believe, you don’t have to worry about social media...
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MSPs need to transform just like the rest of IT
Managed service providers are simply outsourced IT services and as such they need to transform just like any other IT shop, whether that’s changing your salesforce to be more social or listening to...
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IBM introduces app that brings augmented reality to brick and mortar shopping...
At the recent CeBIT trade fair in Hannover Germany, IBM introduced a prototype app that offers shoppers a way to get access an abundant supply of information about products on a shelf simply by...
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